Perspectives | 17 February 2020
In recent
years, disruption to the banking sector has seen an increasing number of
partnerships between banks and FinTechs, as banks look to acquire the digital
expertise now required for 21st century banking and FinTechs look to tap into
the finance knowledge and consumer reach that traditional banks enjoy. More
recently, this quest for technological know-how has expanded to included
partnerships with more established tech companies such as Google, Microsoft and
Amazon, particularly by bigger banks.
Indeed, at the
Institute of International Finance (IIF) conference held in June 2019, Goldman
Sachs’ chief operating officer, John Waldron, pointed out that for the first
time ever the bank was spending more of its budget on ‘changing the bank’ (55%)
than ‘running the bank’ (45%), suggesting that change is no longer optional,
but necessary.
In order to
evolve, however, it’s important for the banking sector as a whole to understand
the impact of Fintech disruption to the banking model long term and to factor in
the benefits and challenges that they face.
Recognising
the opportunities
Certainly,
while Fintech disruption does raise challenges for banks it is not without its
benefits. With digitalisation and Artificial Intelligence (AI) broadening and
deepening the data collected on customers, banks can not only become more
efficient but, importantly, can achieve a more customer-centric approach and
improve the customer experience through more targeted engagement and customised
banking products. It is this ability to use technology to create a customised
story board on each customer which will give banks the ability to offer the
most appropriate banking services, as well as a range of related financial
products, in the quickest and most convenient way possible to the customer.
Regional
challenges
Of course,
opportunities can not always be mirrored on a global scale. Poor access to the
traditional banking system in regions such as Asia Pacific (APAC) means in
these countries, FinTech already has a head start. In China, for example, more
than 30% of payments are made via Wechat, 45% with Alipay and other online
wallets and only 25% of payments are made within the banking system. If you
compare China with Silicon Valley, while the technology is less sophisticated,
the population as a whole is a lot quicker to embrace technology. In addition,
the sheer size of the Chinese population facilitates the development of
FinTechs such as Alibaba, who have deep reach and deep pockets. It’s important
therefore that banks factor in such challenges when seeking opportunities on a
country-by-country basis.
The role of
regulation
Facilitating
the collection of data through new forms of digitalisation such as Artificial
Intelligence (AI), does have consequences for risk management processes. It’s
important that processes are tested to ensure they are strong enough and that
the regulatory framework adapts accordingly. One approach would be to apply
regulation to FinTechs in line with current and future banking law, while
another approach would be to soften banking regulations to facilitate new actors
penetrating the banking sector – an approach the US has recently rejected.
These are all questions that need to be addressed sooner rather than later in order that there is a level
playing field, particularly on investments in anti-money laundering and financial
crime prevention.
More education
needed
As new players
enter the banking sector, regular and open dialogue with regulators can help
ensure that FinTech’s impact on banking is better understood and that
regulatory changes are suitable and appropriate for purpose. To develop this,
it’s important that FinTechs and banks work together, not only with regulators,
but with customers. This collaborative approach underpinned by better education
on the advantages and challenges will help to ensure that convenience, low cost
solutions and simpler access to banking service are not at the cost of data
security, which is a customer priority.
Change
mindsets
As the banking
sector evolves, managing risk and decreasing costs are priorities for banks as
their ecosystem expands. As well as becoming more efficient, banks also need to
change hearts and minds of those working within the sector. This involves
moving away from how a traditional bank operates to an organisation that uses
technology to become more agile, while at the same time retaining their
personal service ethos. By educating employees to use new technology and
bringing people with the right skills on board, banks can re-engineer their
organisation in a way that not only manages the challenges of Fintech
disruption, but embraces the opportunities. fffffffffffff